![]() What’s big on streaming platforms is what’s big, period. ![]() Sales and radio play continue to matter, but in a very real sense, streaming is what’s driving the industry in terms of both economics and content. According to the RIAA, streaming accounted for more than 50% of music industry revenue for the first time in 2016. Two decades later it is the baseline of the music industry.īillboard began incorporating data from streaming services into the Hot 100 in 2007. At the time, this was novel and, depending on your connection speed, impractical. 3, 2001, the San Francisco startup launched Rhapsody-not a personalized online radio station but a searchable “celestial jukebox” allowing users to stream any song in its library for a monthly fee. The first on-demand streaming service turned 20 years old last week.
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